Badcock Home Furniture & more

Henry operated this single store in Mulberry, FL for 16 years until, in 1920, his son Wogan bought the store from his father. Business continued to grow until the land boom/bust of 1929. The depression hit the country hard, and Badcock was no exception. Finding it increasingly difficult to sell the merchandise he had on hand, Wogan began to sell merchandise through consignment at various stores in the area, offering a share of the profits if they sold the merchandise. Wogan also established the idea of the route salesman, who would use small trucks, travelling designated routes, to sell the Badcock merchandise. This laid the groundwork for the dealer model, which is still the foundation of Badcock’s business model. At the same time, Wogan introduced the practice of selling furniture to customers on credit, and collecting on installment accounts from these customers.

Address: 4321 University Dr Suite B, Huntsville, AL 35816, United States

Phone: +1 256-890-9107

Hours: Monday to Saturday 9:00am - 7:00pm / Saturday 12:00 noon - 7:00pm / Sunday 12:00 noon - 6:00pm

Website: badcock.com

Badcock Home Furniture & more

With the company continuing to grow, the future looks bright for the W.S. Badcock Corporation.

By delivering high quality products, and putting our customers’ needs first, the corporation has established a strong business plan, and a reputation for excellence in customer service, which will continue to fuel future growth and opportunities for the W.S. Badcock Corporation.